The Helping Hearts pack, which contains seven delectable pieces of milk chocolate hearts with a Dulce de Leche caramel centre, retails for $8.95 and $2.00 from the sale of each pack will benefit Variety’s Show of Hearts Telethon.

The Helping Hearts chocolate pack will go on sale in all BC Purdy’s Chocolates shops starting February 1 until February 14, 2012.